Event planners use social media for various purposes during event promotions. Not only to create content across social media platforms, but also to crave attendees attention on your brands, and make sure people talk about your events. Here are tips for determining which virtual event platform best fits your needs!
Promises from vendor
You’re pivoting to a virtual event platform on a tight timeframe. You can’t afford empty claims. Do your homework so you know exactly which features and functions are available on the market, and then create two lists: 1) “must-have” capabilities and 2) “nice to have” capabilities. This will help you determine whether the platform really meets your business needs.
Reputation of Vendor
Before choosing which platform to use, you should do your research and understand a few things about them. For example, how long the vendor has been in business, what the vendor’s customer portfolio looks like, and are some of their customers in a similar industry, of a similar size, or targeting a similar audience as you.
Support from Vendor
When it comes to technology, things can go awry. You want to ensure your vendor is continuously doing everything possible to prevent event hiccups. The team responsible for your virtual event platform needs to be 100% invested in your event’s success and committed to their relationship with you. This type of support cannot be outsourced.
Level of Customization and Scalability
As you expand your audience, the platform should scale accordingly. The last thing you want is to undergo the selection and implementation process a second time because the existing platform can’t handle new or growing needs.
Platform Demo from Vendor
During your demo, make sure the platform really contains your list of “must have” capabilities. Remember this isn’t just about “cool features.” It’s about meeting your requirements. Also, keep an eye on usability.
KPIs Understanding for Both Parties
Put your new partnership to the test and collaborate with your virtual event platform provider to create Key Performance Indicators (KPIs) prior to signing any contracts. With KPIs in place upfront, both parties will know what defines a successful implementation.
If you are looking for a professional team to run a high quality event, come and run a perfect meeting with Evention now!